Skybet Review


Site Name: Skybet
Bonus: £20
US Players Accepted: No


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If you ever hear the name Sky mentioned, you mind may immediately be drawn to sports or Sky Sports in particular, the home of Premier leagues football and other popular sporting events too. So, naturally, if you hear the name Sky Bet, you will probably then think of sports and also of betting, or possibly you may think of one of the UKs best sports betting domains.

Sky Bet is owned and operated by the same group who founded and operate Sky Sports, and Sky television, that is the huge BskyB telecommunications group. It’s safe to say that this ownership certainly helps make the Sky Bet brand stand out, and makes it a sensible option for sports enthusiasts and people who enjoy a bet on sporting events. In particular, it is a popular choice for UK football fans, and also proves popular among folk who enjoy horse racing as well.

Due to the fact the brand is owned by Sky, this is hugely beneficial and a key differentiator, as there is nearly always a live stream of most key sports events and football matches.


BskyB were one of the first media companies to truly recognise the vast possibilities that online betting offers. To them, it seemed clear that the British public were no longer keen on trailing out in the cold, wet and miserable UK climate to place a bet. Instead, they could place a bet from the comfort of their warm and dry home. To this day, Skybet have never owned or operated a single high street betting shop, and with the vast success that their online business has seen, it’s highly unlikely that they ever will.

Now, it has to be said that Skybet didn’t just start out on the bottom rung of the ladder, in fact they cut a few corners in the year 2000, when they bought out a leading online sports betting operator. In fact, they didn’t just acquire an operator; they acquired a complete group, which at the time consisted of Surrey Sports, Planet Football and Opta Index.

After this buyout, they then did another in 2006, when they bought out the 365 Media online gaming group. While both the brands engage heavily in promotional activities, they do so by operating completely independent to one another.

What does Sky Bet Offer?

So far as betting choice and options go, the Sky is the limit. Their specialities are definitely UK football and horse racing; however they’ve got grey hound racing, tennis, golf, cricket and many more. In fact, there aren’t many sports that Skybet doesn’t have covered. If you wish to bet on something a bit more exotic, then you can, in fact you can place bets on worldwide politics, reality TV shows and more. Also, Skybet are one of the few bookmakers to offer transfer betting on football.

Actually, in very literal terms they have the complete A-Z of betting markets, this can only go in your favour, and serves to make navigation as simple and straight forward as possible.

Actually, in very literal terms they have the complete A-Z of betting markets, this can only go in your favour, and serves to make navigation as simple and straight forward as possible.

For horse racing fans they have a great betting calculator and a fantastic form and statistics area as well. If that wasn’t enough, they have the Sky Sports news radio and Sky Sports centre.


The bonuses start out with a £20 free bet, based on 400% of your initial deposit and bet, meaning you get a £20 bonus when you bet a mere £5, then Skybet have another additional offer that separates them from the rest in that it is a free bet promotion, paired in with a loyalty club. They have appropriately named this the “Free Bets Club”, and it serves to reward customers with a free £5 bet every week, providing they qualify. As a new or old customer, all that is required is for you to firstly “Opt in” and then place an accumulator style bet with combined odds of 5/1 or more, and in return, Skybet will award you a £5 free bet. This can be done every week. However, try not to miss a week, as you then have to place a £10 to re-join the club.

The promotions aren’t limited to this offer, there are several sport and match specific offers as well.

The best by far though, is the Super 6, where you have to correctly predict the outcome of six selected football matches. If you do so correctly, by predicting all six, then you stand a chance of winning up to £250,000.

Or, if fantasy football leagues are your bag, Sky bet have you covered there too, so hurry and get involved for a chance to win up to £100,000.


Skybet accept a wide range of payment methods, they take all debit and credit cards, such as Visa, MasterCard, Maestro, Solo and Laser. Or, if cards aren’t your bag, you can choose from the top three online wallets, such as Skrill, Neteller and PayPal.

Customer Service

If you have an issue, there is always a member of support staff on hand, via telephone, email or live chat. Once you select the contact method, you’ll be asked to select the nature of your query from a drop down menu. This helps the staff know why you are contacting them, and helps them ensure you are dealt with by the right department.

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